If your black just simply isn’t black enough, don’t retreat further into the darkness – there’s a new blacker black in town.
Black 3.0 is a super special acrylic paint, created by a team of artists and paint makers in Dorset, England, headed up by British artist Stuart Semple who has been making his own colours for nearly 20 years.
Two years of tweaking its formula has seen them create a black that absorbs between 98 and 99% of visible light – what they’re claiming is simply the blackest black acrylic paint out there.
The clever bods wanted a super-flat, ultra-matte black that absorbed almost all visible light, leading them to go back to the basics of paint making and creating a whole new pigment in the process.
They benchmarked Black 3.0 against 45 existing black paints and sent beta versions of Black 3.0 to 1000 artists around the world, which saw 93% of them prefer it to their Black 2.0 (previously the worlds flattest mattest black).
Other super blacks are complicated to use and extremely expensive. Most require heat, science labs and specialist training to apply. This black is to be affordable, easy to use and familiar to artists.
A recent Kickstarter project saw the guys raise almost £500k of a £25k goal. One thing is for sure – Black 3.0 is the new black.
Check it out at http://stuartsemple.com/ or Kickstarter